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CHALLENGE
              |
         3   DESIGN                  New-style tough watch creation                                                                                                                FOR ABSOLUTE TOUGHNESS

                                                                                                                            Mixed color mold                    Full surface print
                                                                                                                                                                [GLX-5600F-4]
                                                    Color resin                          Metallic paint                     [G-5500JC-4]
                                                                                         [DW-5600FL-8]
                                                    [DW-5600C-9B]


            EVOLUTION OF COLOR


          The introduction of color resin in 1992 was followed
              by the development of various colorings,
       such as mixed color molding and skeleton (transparent) resin,
                drawing on the properties of resin.
       Case and band decoration making full use of advanced coating
          and printing technologies was also realized, moreover,
           greatly expanding the range of design possibilities.





                                                                                                                                  Green LCD
                                                                         Red LCD
                    Inverted LCD                          EL graphic     [DW-5000ML-1]                                                [G-5600GH-8]
                                                              [DW-5600R-3]
                        [DW-5600BM-1Z]
                                                                                                                                                        EVOLUTION OF GRAPHICs

                                                                                                                                                             Design innovations included inverting
                                                                                                                                                               the LCD to make the backlight
                                                                                                                                                            inconspicuous during nighttime activities,
                                                                                                                                                            and expanding the expressive possibilities
                                                                                                                                                         of digital watches through such gimmicks as logos
                                                                                                                                                                 and graphics that emerge
                                                                                                                                                              when the EL backlight is illuminated.







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